EVERYTHING DESCRIBED

Accessible Media Inc. is a TV channel that makes media accessible to the blind with the use of described video. This was a uniquely created, finely targeted print campaign designed to grow their audience--blind viewers who are extremely hard to reach by conventional means.

Recognition:

• 2015 MARKETING AWARDS
• 2015 ADCC
• 2015 APPLIED ARTS
• 2014 ADCC
• 2014 THE MICHAEL O'REILLY BEST COPYWRITING AWARD

Each featured moment is related to the context of the ad placement. The Richard Pryor ad was placed in a program for a blind comedy show sponsored by AMI for example.

Logo

Branding