Across the country, high school football is disappearing. Nissan's "Back in the Game" program gives high schools their football teams back. 

The web series turned into a full-length documentary. TSN requested to air the program before the 2014 Grey Cup. It ran complete with ad breaks, meaning we created an ad that's been used to sell other ads—all as a result of helping kids play the sport they love.

Recognition:

  • 2015 ONE SHOW
  • 2015 CLIO SPORTS  
  • 2015 MARKETING AWARDS
  • 2015 APPLIED ARTS
  • 2015 ADCC
  • DOCUMENTARY on TSN


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Print

Poster


Website


Trailer

 

TVC